Presenting an argument is never an easy task, you must appear informed, enthusiastic, and most of all, correct. If you fulfill the first two but fail in your argument then you have totally failed, but if you succeed at the latter and fail at the first then not all is lost. Thus we need to correctly show our readers that our point is the correct point. "They say, I say" is a good take on how to do that. In this reading they give lots of points on how to correctly show the opposition to your argument and then good ways to counter that using the tone and stance of your writing. One of the main points to note in this is piece of writing are the different "templates" that are written so that you can more accurately convey what you are writing.
If this piece of writing is taken into context with what Orwell said (to make these commonplace phrases your own) then you can quickly create a new list that is more suited to your argument. This will allow you to write a much more in-depth paper and much more interesting one at that.
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